I build complex products
that work in the
real world.
Payments. Hardware. Retail. 12 years of end-to-end ownership.
Currently building a B2B payments platform at Planet that processes over 2 million transactions daily and will serve 120,000+ merchant locations. Before that, shipping hardware and software simultaneously at global airport borders. Before that, taking a retail kiosk from zero to live stores in an emerging market.
I don't just design products — I own them.
Six industries.
One through-line.
I've shipped products — digital and physical, B2B and consumer — across some of the most demanding and regulated verticals in the world. Payments infrastructure. Airport biometric borders. Government checkpoints. Retail environments in emerging markets. Each industry sharpened a different edge of product thinking.
Product leaders are defined
by what they've shipped.
Here's what I've actually built.
Planet operates globally in payments and fintech, serving merchants across multiple countries. I own the flagship consolidation initiative: replacing three separate legacy portals with a single, unified B2B self-service platform — giving merchants complete control of their payment ecosystem.
A single platform integrating real-time payment management, terminal control, chargeback handling, fraud monitoring, settlement data, and reconciliation — built to dramatically reduce manual operations and accelerate merchant onboarding. Scale: 2M+ transactions processed daily, 120,000+ merchant locations targeted for migration.
End-to-end product ownership — from discovery and prioritisation through delivery, release, and performance. I align business, engineering, UX, data, operations, and commercial stakeholders across regions. I own the build vs. buy decisions, roadmap, and measurable outcomes.
Building in payments means every decision has compliance, fraud, and operational consequences. I've learned to move fast without creating risk — and to design for users who cannot afford downtime or errors.
an Amadeus company
Vision-Box builds the technology that moves people through borders, airports, and government checkpoints worldwide. My role was deliberately cross-disciplinary: I owned both the software UX and the industrial hardware design simultaneously — from the passenger-facing touchscreen on a live biometric gate to the physical enclosure being manufactured on the factory floor. The product: a zero-document passenger journey — end-to-end airport transit using only biometric identity. No documents. No boarding passes. Just your face.
Defined and delivered the zero-document journey end-to-end — aligning UX, hardware, biometric engine, and airline integration teams across multiple countries in live international deployments.
Led a full modular product line redesign that changed how Vision-Box manufactured hardware — reducing per-unit complexity and shortening deployment timelines.
Led programme delivery for multi-year, multi-stream initiatives involving engineering, product, design, data, operations, and commercial stakeholders across Europe — eliminating the translation gap between software and industrial teams.
Zahara Comércio S.A. · Angola
KERO was one of Angola's largest retail chains — 11 stores in a fast-growing, infrastructure-constrained market. I led the end-to-end conception and deployment of a digital self-service kiosk platform, operating as the de facto product owner for the initiative.
Defined product requirements and functional specifications for the kiosk software, led supplier evaluation and selection — assessed vendor proposals, requested and compared quotes, made the final recommendation to leadership.
Shaped the kiosk UX for an audience with mixed digital literacy and no prior self-service experience — designing for variable infrastructure, first-time users, and aggressive cost targets. A product that worked reliably where standard approaches would fail.
Coordinated across buying teams, marketing, and store operations to ensure operational fit alongside product fit — delivering a platform that genuinely fit the local context.
What makes me
genuinely different.
16 Years of Compounding Instinct
Pattern recognition that only comes from time. I've seen what works across industries, team sizes, and product lifecycles — and I bring that perspective to every decision I make.
Hard to replicateHardware + Software Ownership
I've owned both sides of a physical-digital product simultaneously — from manufacturing constraints to pixel-level UX. Very few product leaders have ever touched both layers at once.
Exceptionally rareAI-Native Product Thinking
I'm not adding AI to my vocabulary — I'm building a real point of view on when AI belongs in a product, how to design for its failures, and how to earn user trust in AI-driven experiences.
Future-readyShipped in the Hardest Contexts
Biometric borders, government checkpoints, emerging market retail floors — I've delivered products where failure has real consequences. That sharpens judgment in ways that consumer apps never do.
Battle-testedI Know What Users Actually Do
Not what they say in surveys. Not what analytics suggest. What they actually do — and why. This is the rarest kind of product intelligence, built only through deep, sustained research practice.
Irreplaceable insightI'm Here Because I Want to Grow
This isn't a lateral move out of frustration. It's a deliberate step toward broader ownership and bigger impact. I'm not running away from UX — I'm running toward the challenge of owning outcomes end-to-end.
Authentic ambitionMy point of view on AI products.
Most AI products fail at the human layer — not the model layer. After 12 years in UX, I've watched capable technology destroy trust through poor design. My philosophy in four principles.
Design for failure, not just capability.
Every AI product will fail sometimes. The question is whether the experience handles that gracefully or leaves users stranded. I build failure states as carefully as success states.
Transparency earns trust.
Users don't distrust AI because it's new — they distrust it because products hide uncertainty. Show confidence levels. Explain reasoning. Give control.
AI amplifies judgment, not replaces it.
Keep humans in the loop at the right moments. I know from research exactly where people want automation and where they want agency.
Fix the experience before adding AI.
AI layered on a broken product makes it worse. Get the core right first — then layer in AI where it creates genuine value, not where it looks impressive in a demo.
What makes me
genuinely different.
Ready to
talk?
I'm open to Senior PM roles and Head of Product positions — particularly in companies building complex, integrated products in regulated or high-stakes environments.